Articles

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Why three out of four ASC patients look beyond referrals
A DECODE survey showed that 73.67% of advanced specialty care patients do research past referrals. How should that data shape your acquisition strategy?
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Building communities — and brand loyalty — online
In a time where virtual care options are no longer preferred, but expected, online support groups are gaining momentum among your patients and staff.
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Using health risk assessments to mine patient data
When done right, HRAs can provide first-party data and patient conversion opportunities, so we’ve gathered our best tips for optimizing your HRA.
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Creating a long-term marketing strategy for Breast Cancer Awareness
The challenge for healthcare marketers is standing out during Breast Cancer Awareness Month to get a major point across: Preventive screenings save lives.
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