Articles

In healthcare, end of year means deductibles have been met and patients have more opportunities for elective procedures, making it ideal for plastics marketers.

When numbers are your priority, it shows in your marketing. There’s an easy solution: Centering your patients in your content strategy.

The majority of U.S. physicians are passive job seekers — not actively seeking new roles but open to opportunities. Here’s how to recruit them.

Whether you've finished planning for your healthcare organization's upcoming marketing plan or you're still unraveling the details, hard work goes into it.

The hardest part of digital marketing for medical practices is getting everyone on board — especially physicians who are unfamiliar with the process.