Meta Pixel is a snippet of code that tracks campaign performance… and sends personal health information to Facebook. Learn how to protect patient data.

The metaverse is the rising star of the World Wide Web’s third iteration. And today, healthcare marketers have the opportunity to stake a claim in the virtual world.

If you’re faced with nursing recruitment, you may be wondering where to start. Here’s what has helped our campaigns stand out in this complex environment.

Whether you've finished planning for your healthcare organization's upcoming marketing plan or you're still unraveling the details, hard work goes into it.

For healthcare marketers, reaching a male audience can seem like a daunting task. The question now is, how do you reach a healthcare-resistant audience?

U.S. News & World Report rankings are competitive and influential in patient decision-making. Here’s how working with physicians can make a difference.

With brand loyalty at an all-time low and a cookieless future, how can brands capture their audience's attention? The secret may be influencer marketing.

DECODE advertising breaks down ethical marketing and the best ways to market healthcare to a wide audience.

Organic search traffic is essential for building brand awareness. All marketing plans should have a strong foundation in content and technical SEO.

There are three main benefits to organizations starting their own branded podcast: It’s inexpensive, brings awareness, and establishes credibility.

Discover the do’s and don’ts of navigating social media and digital healthcare marketing as medical marijuana becomes more mainstream.

As a healthcare provider, how can you establish yourself as a trusted resource for flu and COVID-19 care in your community? We answer this and more.